Author Topic: early (pre Cobra) advertising and history  (Read 1642 times)

honker

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Re: early (pre Cobra) advertising and history
« Reply #15 on: March 20, 2020, 03:53:05 PM »
I'm pretty sure this is on Yale ? Carroll with John Edgar and others, June '57.

Mike

(photo: Jerry Entin & Willem Oosthoek)

JD

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Re: early (pre Cobra) advertising and history
« Reply #16 on: March 20, 2020, 04:00:05 PM »
Wow, great photo!  Amazing that it hasn't been painted over in all the years since CS was there.

Does it still exist?

+1
'67 Shelby Headlight Bucket Grommets http://www.saacforum.com/index.php?topic=254.0
'67 Shelby Lower Grille Edge Protective Strip http://www.saacforum.com/index.php?topic=1237.0

honker

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Re: early (pre Cobra) advertising and history
« Reply #17 on: March 20, 2020, 07:36:10 PM »
Royce in post #8   was right with his thought it was torn down sadly, now occupied by the SMU East Campus building, at the intersection on  the far right of the law office with the orange band in the grab from Google maps.

Mike
« Last Edit: March 20, 2020, 07:38:08 PM by honker »

98SVT - was 06GT

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Re: early (pre Cobra) advertising and history
« Reply #18 on: March 20, 2020, 09:18:57 PM »
Another early ad  ;)

Mike

Hey Carroll, how many "s" are there in Massssssserati?

Or Sport Cars
Previous owner 6S843 - GT350H & 68 GT500 Convert #135.
My toy 1998 SVT Cobra, Wife's toy 2004 Tbird
Member since 1975 - priceless

propayne

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Re: early (pre Cobra) advertising and history
« Reply #19 on: March 21, 2020, 08:58:31 AM »
^^^ LOL! I've always loved hearing Shelby say it that way.

And going back to that "Carroll Shelby RACE TESTED" logo graphic.

Along with all of his other accomplishments, I'd like to make note of how professional Shelby's marketing/advertising/promotional graphics always were.

That can be very important - especially when you are starting out and trying to establish a new business.

Undoubtably, one of Shelby's greatest attributes was attracting top talent, recognizing that talent and letting them do their thing.

Long before "Corporate Branding" was a term, people like Pete Brock provided Shelby American with a strong, professional graphic identity that not only has held up all of these years but is still being referenced by people like Ford.

- Phillip
President, Delmarva Cougar Club - Brand Manager, Cougar Club of America

Dan Case

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Re: early (pre Cobra) advertising and history
« Reply #20 on: March 21, 2020, 12:04:22 PM »

1962 Moon Equipment Co. catalog page 68

Dan Case
1964 Cobra owner since 1983, Cobra crazy since I saw my first one in the mid 1960s in Huntsville, AL.

propayne

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Re: early (pre Cobra) advertising and history
« Reply #21 on: March 21, 2020, 12:17:57 PM »
Thanks Dan!

Took me a moment to figure out the "bib overalls" in the smaller one you posted earlier.

Wonder who Shelby tapped to create this? Maybe someone at Moon helped out?

I mean, the Moon Eyes logo is one of THE most iconic logos of all-time!

I remember as a kid a model wasn't complete until you put the Moon Eyes decal on it  8)

- Phillip
President, Delmarva Cougar Club - Brand Manager, Cougar Club of America

Dan Case

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Re: early (pre Cobra) advertising and history
« Reply #22 on: March 21, 2020, 12:47:51 PM »
Thanks Dan!

Took me a moment to figure out the "bib overalls" in the smaller one you posted earlier.

- Phillip

You are welcome.

Going through racing and accessory catalogs printed before 1965 is very interesting.  I do so because the Cobra era started in 1962 and early Cobras did get some parts from the companies already well established and advertising.

One subject of interest is things like small hardware. Today you might order a two pack online. Back then you might have mail ordered assorted bits by the pound.
« Last Edit: March 21, 2020, 01:52:05 PM by Dan Case »
Dan Case
1964 Cobra owner since 1983, Cobra crazy since I saw my first one in the mid 1960s in Huntsville, AL.

propayne

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Re: early (pre Cobra) advertising and history
« Reply #23 on: March 21, 2020, 12:53:31 PM »
Love learning and love sharing what little I have to offer.

This is what it is all about to me.

- Phillip
President, Delmarva Cougar Club - Brand Manager, Cougar Club of America

Side-Oilers

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Re: early (pre Cobra) advertising and history
« Reply #24 on: March 21, 2020, 02:45:28 PM »
Great stuff, guys!   Thanks for posting. 
Current:
1968 GT500KR owner since 1982
Kirkham Cobra 427

honker

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Re: early (pre Cobra) advertising and history
« Reply #25 on: March 21, 2020, 03:35:04 PM »
Thanks Dan, for digging up the Moon catalog and posting that Shelby logo  8)

Since we are all to isolate, more time to play with our car stuff at home  ;)

Mike

Dan Case

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Re: early (pre Cobra) advertising and history
« Reply #26 on: March 21, 2020, 06:07:45 PM »
Thanks Dan, for digging up the Moon catalog and posting that Shelby logo  8)

Since we are all to isolate, more time to play with our car stuff at home  ;)

Mike

You are welcome.
Dan Case
1964 Cobra owner since 1983, Cobra crazy since I saw my first one in the mid 1960s in Huntsville, AL.

honker

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Re: early (pre Cobra) advertising and history
« Reply #27 on: April 03, 2020, 07:23:46 PM »
Some history on the Allard raced by Carroll.

Mike

hope this readable !
« Last Edit: April 03, 2020, 07:33:03 PM by honker »