Oh yeah...we had Blue Chip Stamps on the west coast (at least in SoCal.)
Several times a year, we'd take a big paper bag full of stamps to my grandmother who'd paste them in the books and redeem them for dishes, small appliances, etc. I still have a nice set of eight iced tea glasses she got with stamps. Not low-quality at all.
I remember, about 1965-ish when Blue Chip came out with "Ten Stamps", meaning one large stamp with the value of ten individual "One Stamps." I think you got a Ten Stamp for every ten dollars spent, and so on.
Simple fun. Simpler times.